Things I've built

Products and tools I run myself, described at the surface.

All builds

Live2026

LogOffEarly

A guide and a set of job files that teach remote workers to hand repetitive screen work to Claude, under their own supervision, on their own machine.

Live2026

HeadcountZero

A book about the AI-first company, read in the browser, plus a marketplace of services each answered for by a named company.

Live2026

cmschat

Site owners edit their own website by chatting. Agencies keep Git as the source of truth and the final say.

Live2026

PPC Profits

A Google Ads system for local service businesses: copy-and-paste campaign templates, keyword and negative lists, written lessons, and a managed option for those who would rather hand it off.

Beta2026

Nautylus

An AI-native adoption layer that lives in the browser: procedures, small AI-built tools and automations, deployed to a team inside the web apps they already use.

Live2026

Headcount Zero Ads

Google Ads run by a senior for a flat monthly fee, from €299 a month, with no agency in between.

Side projects

  • OpenBoat OS: An open skipper's layer for a boat: it reads the boat, reads the weather and answers the questions a chart screen does not.

Book a working session

One hour on what you want automated. You leave with a plan or with a clear no.